Alexander McQueen is a British fashion house specializing in the production of men’s and women’s clothing, shoes and accessories. It also produces perfumes and underwear. Founded in 1992 by designer Alexander McQueen. Refers to the luxury segment of the market.
For 2014, the creative director of the brand is Sarah Burton. The fashion house belongs to the Gucci Group.
Alexander McQueen Brand creation
In 1991, Alexander, a student at the Central College of Art and Design. St. Martin, presented his diploma work – the collection Jack the Ripper Stalks His Victims (“Jack the Ripper tracks down his victims”). McQueen’s original work was noted by fashion editor Isabella Blow. After the fashion show, she offered the designer to buy his entire collection for £5,000.
In 1992, McQueen, with the support of Isabella Blow, founded his own personal brand, Alexander McQueen.